If you’re looking to sell your house or investment property in California without using a real estate agent, we can help. We buy houses in the entire state of California. We have lived in almost every major city and know the markets well.
Although we do cooperate with brokers, sometimes it’s best to avoid paying someone to be in the middle. I can’t stress this enough especially if you are selling quickly and in As-Is condition, making no repairs, not even painting or carpet needs to be updated.
After all, paying 5-6% of the sale of a property in a commission is a lot of money. In certain situations, California brokers and real estate agents can be very useful and earn their commission, this is true, when selling a house for retail value. With the cost of the housing market in the Bay Area, paying a 6% commission fee is a big chunk of your equity, you could keep for yourself. That amount may make a nice downpayment on another house in a different market, especially if you are moving out of state.
How Do I Sell My House Without An Agent in California?
There are a few ways to avoid paying high commissions in your California sale.
First, there’s a tricky custom that you’ve gotta know about.
In most sales in California, roughly half of the commission you pay as the seller goes to pay for the buyer’s broker.
Doesn’t make much sense, right?
Why should you pay for the agent on the other side of the table?
Truthfully, it defies logic – it’s just what’s typically done.
You can use that to your advantage in a few ways.
First, factor in the commissions paid when you’re looking at the comparable sales. If the properties similar to yours sold for prices that included commissions, take that into account.
Don’t underprice your property – be aware that a savvy buyer may expect to take a discount too. If you’re doing the work of one agent, you can expect to save that money.
Sometimes in California, buyers who aren’t represented by an agent won’t remember to negotiate the buyer’s side commission out of the price for themselves, so don’t remind them if you don’t want to pay them. Just don’t be surprised if it comes up during the negotiation.
You may want to consider offering 2.5% to buyer’s agents who will bring their clients to show your property. Sure, it’s a lot of money. If you’re pricing your property including that commission, you can always negotiate a better deal for a purchaser who comes without an agent.
On the other hand, if you don’t leave room for the buyer’s agent’s commission, you’ll be excluding most of the buyers in the market in California.
Over 90% of transactions happen through the MLS – that’s the Multiple Listing Service. It’s the main database that all the brokers in California use to access information for their clients on the houses, condos, land and investment properties for sale, along with data on the sold prices.
Once upon a time, you had to pay a full commission to get your property on the MLS. Now in California, there are a few brokers who will charge you a fee just to list your property on the MLS. Often, you spend a few hundred bucks and you only pay a commission if the sale closes.
Compared to the cost of a newspaper ad, the MLS is a cheap way to market your property to a very wide audience.
All the major real estate search sites like Realtor.com, Zillow, Yahoo Homes, etc. get data from the MLS. Chances are good that when you submit your listing in California to the MLS, information on your property will end up on most of the major sites within a few days.
Each of those sites sells ads. They’ve got packages that let you pay to enhance your listing, feature it at the top of the search, and a lot of other bells and whistles that might or might not get an interested buyer to buy your property.
Advertising is a gamble. Sometimes open houses in California can be a great way to sell a property, and sometimes they’re a waste of time. Same with newspaper ads, craigslist postings, fancy signs – sometimes they work, and sometimes they don’t, and they take time. If you have time this is an okay way to go if your choose. At Chakra Home Buyers we have 2 agents that usually list our houses after we flip them but we use them for homeowners who want to list with an agent. They are best in Bay Area, with 20 years or more experience each.
To effectively sell your property on your own, you have to market it well.
Putting up fliers and signs around your neighborhood can generate some calls, and there’s a lot of free websites where you can post information. But often just putting up flyers and an open house isn’t enough if your house doesn’t appeal to the average home buyer.
In theory, real estate agents charge big commissions because they have to spend a lot of money up front to advertise your property. By advertising lots of properties at once, they expect to get more phone calls – and obviously, they’ll make good profits by selling lots of houses.
Certain properties might require thousands of dollars in advertising expenses before the right buyer happens to see the ad and call.
If you want to avoid paying any commissions, you can also sell your house to investors like us for CASH
Chakra Home Buyers loves to work one on one with homeowners looking to sell their houses off market. We pay fair prices for properties – and we can close fast (in as little as 7 days if you need to) and we pay with cash, so we don’t have to wait for approval on a loan. To close in 7 days, a lot has to be in order and a clear title has to be provided. If there are liens on a title of your house, expect more time to close so we can work with the lien holders.
Sometimes we’ll purchase California houses, fix them up, then rent them out… sometimes we’ll fix them up and sell them to other people looking for great homes in the area, and a lot of other reasons, too – but we love to hear from people like you who are thinking of selling anywhere in California.
We’re investors who care a lot about California. In fact we are very familiar with all of California, San Diego, Los Angeles and the Bay Area., so keep us in mind when it comes to selling your property for a great cash offer.